First Aid Action – Choking

St John Ambulance have released their new campaign, ‘Popcorn’ to highlight about first aid set in a London cinema and the life saving benefits of first aid awareness. Accidents such as choking can occur anywhere, at any time and without the correct action taken, these accidents can be fatal.

Every year, 150,000 people die in situations where first aid could have saved them and St John Ambulance wants this to stop. Their hard-hitting, powerful campaign aims to raise awareness of this shocking fact and does so brilliantly.

For your free St John Ambulance first aid pocket guide text SAVE to 82727 or visit http://sja.org.uk/popcorn